Green Plymouth U Four Tourism from 1928, four cylinders, 2874 cc, 33 HP
Plymouth was a brand of automobiles produced by Chrysler Corporation and its successor DaimlerChrysler. The brand was launched in 1928 to compete in what was then described as the “low-priced” market segment that was dominated by Chevrolet and Ford.
It became a high-volume seller for the automaker until the late 1990s. Plymouth cars were marketed primarily in the United States. The brand was withdrawn from the marketplace in 2001. The Plymouth models that were produced up to then were either discontinued or rebranded as Chrysler or Dodge.
The Plymouth automobile was introduced at Madison Square Garden on July 7, 1928.
It was Chrysler Corporation’s first entry in the low-priced field previously dominated by Chevrolet and Ford.
Plymouths were initially priced higher than the competition, but offered standard features such as internal expanding hydraulic brakes that Ford and Chevrolet did not provide. Plymouths were originally sold exclusively through Chrysler dealerships, offering a low-cost alternative to the upscale Chrysler-brand cars, listing the 4-door 5-passenger Touring Sedan at US$695.