Georges Richard Unic Type Torpedo- Red cabriolet from 1916

Georges Richard (1863–1922) was a French racing driver and automobile industry pioneer.

His first automobile manufacturing business, “Société des Anciens Établissements Georges Richard”, was founded in the North-Paris suburb of “Ivry-Port” in 1897 by Georges Richard and his brother Maxime Richard.

Originally copying Benz cars of the era, Richard bought a licence, in 1900, from the Belgian Vivinus to build voiturettes.

By 1905, however, there had been a parting of the ways with Henri Brasier (who had become Richard’s business partner in 1901). Georges Richard moved on to create in 1905 or 1906 a new automobile company called Société anonyme des automobiles Unic


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