Georges Richard (1863–1922) was a French racing driver and automobile industry pioneer.
His first automobile manufacturing business, “Société des Anciens Établissements Georges Richard”, was founded in the North-Paris suburb of “Ivry-Port” in 1897 by Georges Richard and his brother Maxime Richard.
Originally copying Benz cars of the era, Richard bought a licence, in 1900, from the Belgian Vivinus to build voiturettes.
By 1905, however, there had been a parting of the ways with Henri Brasier (who had become Richard’s business partner in 1901). Georges Richard moved on to create in 1905 or 1906 a new automobile company called Société anonyme des automobiles Unic